Using the marketing mix (i.e., product, price, place, promotion), determine what changes Wendy’s might have to make to its operations if it opens restaurants in the foreign markets highlighted in the case
For this assignment, choose a scholarly critical article from one of the SCTC Library databases, or Google Scholar that makes a clear argument about
For this assignment, choose a scholarly critical article from one of the SCTC Library databases, or Google Scholar that makes a clear argument about any one of the stories you’ve read for class so far. The article you choose must provide more than basic biographical information and plot summary alone- it