Choose a different sports organization from the one you chose for your final project, and describe three appropriate market segments that this organization should be marketing to and why. Search for articles related to market segmentation to support your discussion. After choosing those markets, create a ticket plan that would make sense for each of those segments. (See the section on the Four Bases of Segmentation in Chapter 5.) Possibly consider elements that may impact ticketing such as dynamic ticket pricing, health safety and protocols?
The deliverable this week is the Course Project: Introductory Project Plan, which is a written plan that will describe the IT project you have
The deliverable this week is the Course Project: Introductory Project Plan, which is a written plan that will describe the IT project you have selected from one of the options with instructor’s approval. It assumes that you have already acquired proficiency in the skills of a project’s work, decomposition, estimation,