Your paper should include the following sections: YOUR BRAND IS GAMESTOP Brief brand history, mission and product or service category Sales Venue/Distribution Type – identify and define the type: Online only Brick-n-Click Brick stores usual retail location (indoor mall, strip mall, stand-alone) Are they a regional, national, or worldwide brand? Partnering Firms (provide one example such as Crayola & Colgate Toothbrushes, Kohl’s & Vera Wang, etc., and explain the nature of the partnership and/or affiliation. WEBSITE Analysis (two parts): Website Target Market Analysis and (include the URL in this section): Analyze the target market for the brand solely BASED ON A VISIT TO THEIR WEBSITE and on your overall impression regarding its current branding campaign. Provide an initial statement/opinion of the target market based on this one observation. Do you feel the website accurately attracts and speaks to its intended target audience? Why or why not? Remember, the website is one of, if not the most important marketing tool that influences consumer behavior. Include a screen shot of the website on the day(s) you visited it. Online Brand Personality Analysis: Read what the brand says about itself on its own website and, most importantly on external sites, blogs, social media, etc. “Listen in” to what experts and consumers are saying online about the brand in these blogs and review sites. Note any connections and/or disconnections between your findings thus far and their findings. Identify key words and sentiments currently being used about the brand/product. Identify the Target Market in terms of Demographics, Geographics, Behavioral Patterns and Psychographics: Demographics and Geographics (Address both) MRI Simmons and Claritas My Best Segments are required sources for this section. You may add other industry and/or database sites as well. Psychographics & Behavioral Aspects (Address both) VALS and Claritas’ My Best Segments’ (both are required for this section – See below). Consider the following: Hobbies Interests Values Specific behavioral patterns Benefits sought Comfort with technology Other consumer insights you feel are important to understanding your target audience’s behavioral and psychographic patterns, traits, etc. The VALS Site is a required source for this section to assess psychographic segmentation. Complete the survey in the context of the users’ persona. This requires you to put yourself in the shoes of your brand’s core/ideal customer. to an external site. Use the “Claritas – My Best Segments” market research site to get psychographic/behavioral information. to an external site. 2. Create a User Persona, which describes the quintessential, typical consumer for the brand and should be written in a “story line” format. Examples from prior students are posted on BB for reference. Who are they? What interests do they have that relate to the brand? Describe their lifestyle. This section should be in-depth and at least one-half to three-fourths of a typed page. (This is a critical part of your paper and one that market researchers glean from both quantitative and qualitative research findings). Resource: https://digital.gov/2023/05/19/personas-learn-how-to-discover-your-audience-understand-them-and-pivot-to-address-their-needs/ 3. Competition: List and evaluate one top competitor to the brand. Who are they? Do they target the same consumers? What advantages or disadvantages do they have? How are they perceived by their target audience? Be specific and provide “apples to apples” comparisons for each example. Possible sources include: Hoover’s, National Retail Federation, Pew Center for Research, Statista. 4. Evaluation of Resources: Evaluate the usefulness of all sources used in the paper. Be specific – explain why or why not they were useful. The word count of your paper should fall between 1000 to 1200 words of text (about four pages). Supporting cites, sources, etc., are required and need to appear within your document and separately at the end of the paper in a Works Cited Section. At least six industry sources are required for this paper (this includes the required application of MRI Simmons, MyBestSegments and VALs). Use APA style for referring to sources within your paper and in your separate cite/source list. Make sure your Works Cited page is well organized and easy to interpret. I strongly recommend you number your sources and reference the numbers, in bold type, within your paper. I check the validity of all sources as well as the citation pattern within your document. Appendix A: Website Evaluation: Include a screen shot of the brand’s web page on the day(s) you visited to conduct your analysis. AN EXAMPLE IS ATTACHED
Your paper should include the following sections: YOUR BRAND IS GAMESTOP Brief brand history, mission and product or service category Sales Venue/Distribution Type – identify and define the type: Online only Brick-n-Click Brick stores usual retail location (indoor mall, strip mall, stand-alone) Are they a regional, national, or worldwide brand? Partnering Firms (provide one example such […]
please review the information below . Measurements of Length and Time Objectives To make basic measurements of length and time To practice graphing using spreadsheet software and paper and pencil. 1. Length · Estimate a 1-meter length by putting a pen or pencil at one end of a table and placing a second pen or pencil about one meter away from the first. · Use the measuring tape or a ruler to measure the actual length of your 1 meter estimate. · Record the length of your meter estimate. · Calculate the percent error of your estimated meter from an actual meter. 2. Time · Estimate a 30-s time period while someone else times you using a stopwatch. (If you do not have a partner, you can do this experiment by closing your eyes; start the stopwatch and stop it when you think 30 s have elapsed.) · Record the actual time of your estimate. · Calculate the percent error of the estimate from the actual time. Data Table 1: Estimation of various measurements Measurement Estimated Actual % Error Length (m) Time (s) · In this exercise you will use your hand, a ruler or a measuring tape to measure lengths of objects. You will then compare the precision of these different methods. Hand width (Measurement of your hand span) ________ cm_______ m Data Table 2: Measurement of width and height of a door Instrument used Width (cm) Width (m) Height (cm) Height (m) Ruler or meter tape Hand unit* * hand units x hand width – In this exercise you will use a stop watch (phone) and different cues to measure time. · Measure a vertical height of 2 m from the floor up. · Stand on a chair and hold a ball (marble) at the marked height in one hand and the stopwatch in the other hand. · Start your stopwatch at the same instant you release the object and stop the timer when you see the object hit the floor. · Repeat three times and calculate the average. Data Table 3: Time measurements using visual cues Drop time (S) Trial 1 Trial 2 Trial 3 Average **Ask one of your family member or a friend to help you for the next part. · Let your Family member time you while you drop the ball – use verbal commands like “start” or “now” to synchronize the dropping and timing. · Repeat 3 times, find the average drop time of the object. Data Table 4: Time measurements using auditory cues Drop time (s) Trial 1 Trial 2 Trial 3 Average – In Data table 5 include your measurements of round shaped objects around the house using string, ruler or meter tape * At least 4 different round objects. Object Diameter D (m) Circumference C (m) 1 2 2 ………………… m ………………… m 2 ………………… m ………………… m 3 ………………… m ………………… m 4 ………………… m ………………… m 5 ………………… m ………………… m 6 ………………… m ………………… m Graphing data and calculation of π based on the values from Data Table 5 · The relationship between the circumference and the diameter of a circle is: C= π D · Plot C vs D, C- circumference on the Y axis and D- diameter on X axis and include it here . [All Graphs should be on Graphing Paper or EXCEL] ***Please pay attention the graph should be a line; use “best fit line” do not simply connect the points. Watch the video posted on ecampus if you are using EXCEL Questions 1. What are the SI units for length, time, and mass? 2. Can you think of an occasion when it would be adequate to use your “hand” measurement? 3. Considering the exact time of 0.64 s for a ball to drop from h=2m which of the time measurements (tables 3 and 4) is more accurate? 4. How much is the slope of the graph generated from data table 5? 5. Calculate the percentage error using the slope value as the experimental value of “pi” and π = 3.1415 for the accepted value.
please review the information below . Measurements of Length and Time Objectives To make basic measurements of length and time To practice graphing using spreadsheet software and paper and pencil. 1. Length · Estimate a 1-meter length by putting a pen or pencil at one end of a table and placing a second pen or […]
This week you learned about sociocultural theory and the importance of adults having control of their learning. This assignment provides you complete control! You are to show your understanding of andragogy. How you show your understanding is completely up to you. This could take the form of a PowerPoint presentation, narrative, short story about your journey, interactive poster, collage, animation, podcast, poem, outline, or any other form.
This week you learned about sociocultural theory and the importance of adults having control of their learning. This assignment provides you complete control! You are to show your understanding of andragogy. How you show your understanding is completely up to you. This could take the form of a PowerPoint presentation, narrative, short story about your […]
In what area of imagination and the arts do you have personal interest and skills? How would you share that with children? How would you plan lessons for children to help them discover their own interests in Imagination and The Arts?
In what area of imagination and the arts do you have personal interest and skills? How would you share that with children? How would you plan lessons for children to help them discover their own interests in Imagination and The Arts?
To focus on the enjoyment one can gain from participation in art, supply a variety of art materials to an individual group of school-age children. Tell student/students to choose whatever materials they wish to create or more original pieces of art. Allow time to discuss the experience. Then write a detailed reflection of the experience. Was it difficult or easy to get started? What problems did they encounter, and how did they solve them? What feeling did they have as they worked, and how did they feel when they finished?
To focus on the enjoyment one can gain from participation in art, supply a variety of art materials to an individual group of school-age children. Tell student/students to choose whatever materials they wish to create or more original pieces of art. Allow time to discuss the experience. Then write a detailed reflection of the […]
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InstructionsResearch Study Proposal Part 1 In this class, you will complete a Research Study Proposal. The Research Study Proposal is divided into three pieces: Research Study Proposal Part I, due in week 3 Research Study Proposal Part II, due in week 5 Research Study Proposal Final, due in week 8. In this hypothetical research study proposal, you will investigate a social-psychological issue of your choice. Requirements: Research Study Proposal Part 1 Proposed Topic Describe the study's topic and focus (1-page minimum). This piece would include the statement of the problem and background information. Think of this piece as an introduction. Research Question Develop a narrowly defined research question that clearly outlines what question you are seeking to answer to would add something new to the literature. You can find ideas for this by reviewing the researcher recommendations for future research; this is found at the end of research articles. You should only have a single research question that includes the variables you will be measuring. Hypothesis/Hypotheses This should be a clear answer to your research question and should not be more than a single sentence long. This should include a hypothesis and a null hypothesis (1 sentence for each). Be sure that your null hypothesis is identical to your hypothesis with the exception of the word “NOT” added in. Variables List each of the variables you plan to study in your research. These should be specific and measurable. They must also be clearly stated in your research question. Participants (1/2 page minimum) Describe participant demographics (race, gender, age, religion, SES, area of the country in which they live, etc.). Each demographic must be individually explained and justified. A simple “Everyone can participate” will not be sufficient. Ensure that your sample will be reflective of the population you wish to study (i.e., population under study) and that you will be able to generalize your results to the overall population you are studying. Present the criteria that will be used to determine inclusion or exclusion from the study. What is the process for selecting/recruiting participants? What is the rationale for selecting them? Sampling Method Discuss the proposed sampling method and the rationale for selecting it (1-page minimum). Include ethe number of participants you will have in your sample and a justification as to why you choose that specific number (i.e., this should be developed from and supported by previous research). Your paper must also: Be a minimum of 3 and a maximum of 4 full pages, size 12 font, Times New Roman, double spaced with 1-inch margins, NOT including the Title and References pages. Be in APA 7th edition format, including a title page and reference page. Incorporate a minimum of five supportive peer-reviewed, scholarly citations and references to support content and conclusions. ” style=”display: block; overflow-wrap: break-word; overflow: auto hidden; text-align: start;”> Research Study Proposal Part 1 In this class, you will complete a Research Study Proposal. The Research Study Proposal is divided into three pieces: Research Study Proposal Part I, due in week 3 Research Study Proposal Part II, due in week 5 Research Study Proposal Final, due in week 8. In this hypothetical research study proposal, you will investigate a social-psychological issue of your choice. Requirements: Research Study Proposal Part 1 Proposed Topic Describe the study’s topic and focus (1-page minimum). This piece would include the statement of the problem and background information. Think of this piece as an introduction. Research Question Develop a narrowly defined research question that clearly outlines what question you are seeking to answer to would add something new to the literature. You can find ideas for this by reviewing the researcher recommendations for future research; this is found at the end of research articles. You should only have a single research question that includes the variables you will be measuring. Hypothesis/Hypotheses This should be a clear answer to your research question and should not be more than a single sentence long. This should include a hypothesis and a null hypothesis (1 sentence for each). Be sure that your null hypothesis is identical to your hypothesis with the exception of the word “NOT” added in. Variables List each of the variables you plan to study in your research. These should be specific and measurable. They must also be clearly stated in your research question. Participants (1/2 page minimum) Describe participant demographics (race, gender, age, religion, SES, area of the country in which they live, etc.). Each demographic must be individually explained and justified. A simple “Everyone can participate” will not be sufficient. Ensure that your sample will be reflective of the population you wish to study (i.e., population under study) and that you will be able to generalize your results to the overall population you are studying. Present the criteria that will be used to determine inclusion or exclusion from the study. What is the process for selecting/recruiting participants? What is the rationale for selecting them? Sampling Method Discuss the proposed sampling method and the rationale for selecting it (1-page minimum). Include ethe number of participants you will have in your sample and a justification as to why you choose that specific number (i.e., this should be developed from and supported by previous research). Your paper must also: Be a minimum of 3 and a maximum of 4 full pages, size 12 font, Times New Roman, double spaced with 1-inch margins, NOT including the Title and References pages. Be in APA 7th edition format, including a title page and reference page. Incorporate a minimum of five supportive peer-reviewed, scholarly citations and references to support content and conclusions.
InstructionsResearch Study Proposal Part 1   In this class, you will complete a Research Study Proposal. The Research Study Proposal is divided into three pieces: Research Study Proposal Part I, due in week 3 Research Study Proposal Part II, due in week 5 Research Study Proposal Final, due in week 8.   In this hypothetical […]
1) Briefly describe the major technology-related threats, risks, and challenges to protecting data. What are the major threats and risks? 2) The “dark web” is big business. What is the “dark web”? What threats does it pose to your personal/family use and/or your organization’s use of technology and information? 3) How do we minimize the risks you discussed above? E.g., What are some best/next cybersecurity practices for protecting information and technology assets?
1) Briefly describe the major technology-related threats, risks, and challenges to protecting data. What are the major threats and risks? 2) The “dark web” is big business. What is the “dark web”? What threats does it pose to your personal/family use and/or your organization’s use of technology and information? 3) How do we minimize the […]
EDAS 647 Legal Entanglement Project: Part 1 – Topic Selection and Ethical Analysis Assignment Instructions Overview The first step in selecting a topic is for you to evaluate school strategies, policies, programs, and practices regarding their ethical and/or legal implications. The purpose of the analysis is for you to select a meaningful and relevant topic in a particular school. The topic is to be a legal and/or ethical issue that—left unaddressed—could escalate into a legal entanglement. Instructions The purpose of the analysis is for you to select a meaningful and relevant topic in a particular school. If you are currently a school employee, you will use your school policy for the analysis. If you are not currently working in a school, you will want to reach out to a school where you might have connections (e.g., as a parent, where you have friends who work in a school, etc.). If you do not have connections, you will need to analyze a policy that is available online. The topic is to be a legal, moral, or ethical issue that—left unaddressed—could escalate into a legal entanglement (i.e., litigation). Using the provided Legal Entanglement Project: Part 1 – Topic Selection and Ethical Analysis Template, complete the following: A. Topic Selection and Evaluation: The first step in selecting a topic is for candidates to analyze school policy regarding moral and legal implications. Evaluate the policies in regard to the potential they have to be problematic morally and/or legally. i. Stating the existing policy you have selected exactly as it is currently worded. If you are proposing a new policy because there is no current policy, enter an explanation to that effect. ii. Next, in at least 250 words, provide a narrative that describes the process you used in selecting the topic and in evaluating the ethical and/or legal dimensions of the issue. B. Ethical Analysis: The second step in selecting a topic is critiquing the school policy selected. You will analyze the policy through the lens of the Model Code of Ethics for Educators (MCEE). Click on the Model Code of Ethics for Educators (MCEE) link provided with this assignment and read through the principles that comprise the MCEE. i. With your topic in mind, select three of the most relevant MCEE principles as a framework to analyze your selected topic. Identify each MCEE principle by number (e.g., Principle II.B.3, Principle IV.E.1, Principle V.C.3, etc). ii. Type the exact wording of the three MCEE principles in the areas noted in the template. Example: Principle I.A.6: Avoiding the use of one’s position for personal gain and avoiding the appearance of impropriety. iii. For each MCEE principle, write a brief paragraph analyzing your selected topic using the MCEE principle as an ethical framework. Consider the degree to which the topic complies or does not comply with the MCEE principle. When completed, your assignment template should be 1–2 pages, not including the required title page and reference page. Note: As each part of this project builds from one section to the next, it is important to make corrections as you continue working on the subsequent part. Implement the feedback you receive from your instructor on this assignment as you work to complete the next assignment in the project series. Note: Your assignment will be checked for originality via the Turnitin plagiarism tool. Page 2 of 2
EDAS 647 Legal Entanglement Project: Part 1 – Topic Selection and Ethical Analysis Assignment Instructions Overview The first step in selecting a topic is for you to evaluate school strategies, policies, programs, and practices regarding their ethical and/or legal implications. The purpose of the analysis is for you to select a meaningful and relevant topic […]
1) From your perspective what are the major ethical and legal challenges and risks for abuse that we must keep top of mind in the collection, management, and use of information and technologies overall—and in the public arena specifically? 2) Suggest guidelines to help prevent unethical uses of data in general and especially in the public sector.
1) From your perspective what are the major ethical and legal challenges and risks for abuse that we must keep top of mind in the collection, management, and use of information and technologies overall—and in the public arena specifically? 2) Suggest guidelines to help prevent unethical uses of data in general and especially in the […]