Communication is used to inform, to persuade and to analyze.

 

Communication is used to inform, to persuade and to analyze. In this assignment, you will persuade the reader of your point of view by supporting a thesis with objective facts and credible evidence.

  • Traditional 5 paragraph essay with 1 paragraph introduction, 3 body paragraphs, and 1 paragraph conclusion.

Guidelines:

In order to persuade the audience to accept the position you are advocating in this paper, you will use different kinds of appeals:

  • ethos (which involves the credibility of the speaker, writer, or authority being cited);
  • logos (which involves facts, statistics, and logic); and
  • pathos (which involves emotions).

A good persuasive argument uses credible sources, objective evidence, and emotional “hooks” to make use of logos, ethos, and pathos respectively.

Be sure your thesis statement is very clear.  It should be a single complete sentence, including both a subject and a predicate, that combine to make claim. Example: “The USA should be more competitive in establishing a presence on Mars.”  

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